If you paid attention in geography class when you were in school, or you like playing Trivial Pursuit, or you memorized the nicknames of all 50 states in the U.S., you already know that Missouri is the “Show Me State.”
Missouri is home to two of MotoAmerica’s finest: Dr. Carl Price and Rocco Landers. Recently, Mike O’Brien, who is a writer for the Springfield Daily Citizen in Springfield, Missouri, did a bit of “Show Me” about Price and Landers. O’Brien wrote two feature articles that ran in the Daily Citizen on two consecutive days.
The first one is a profile about Dr. Carl Price, who has been a practicing surgeon in Springfield, Missouri, for more than 30 years, but we know him better as a long-time MotoAmerica road racer, most recently in the BellissiMoto Twins Cup Championship, and he is also MotoAmerica’s Chief Medical Officer.
The second story is about RevZilla/Motul/Vance & Hines rider Rocco Landers, who races a Harley-Davidson Road Glide in the Mission King Of The Baggers Championship and a Suzuki GSX-8R in the BellissiMoto Twins Cup Championship. Landers’ family are residents of Missouri. Rocco’s father Stoney, who was born and raised in and around Springfield, owns and operates an organic grass-fed beef cattle ranch near Ash Grove in Greene County, Missouri.
In each story, author O’Brien does an excellent job profiling the two MotoAmerica personalities. And, unlike most “non-endemic” publications that refer to MotoAmerica as “motocross” and our riders as “drivers,” O’Brien avoids all those pitfalls. The guy clearly gets what MotoAmerica is all about, and I have a feeling that Dr. Price’s wife Kathy, who works in MotoAmerica’s registration, on the starting grid, and even in the VIP suite on race weekends, may have helped O’Brien with his orientation into the MotoAmerica realm.
This is the kind of grassroots press that we like to see. A big thanks goes out to Mike O’Brien and the Springfield Daily Citizen for giving Dr. Price and Rocco Landers some awesome publicity. Thank you also to David Stoeffler, who is the CEO and chief journalist at the Springfield Daily Citizen. Stoeffler kindly removed the paywall to the two stories, enabling us all to read about Price and Landers completely free of charge.
To read O’Brien’s story about Dr. Price, click HERE
To read O’Brien’s story about Rocco Landers, click HERE
For information on how to watch the MotoAmerica series, click HERE
