MotoAmerica and WAVE.tv, the sports media company for today’s fan, is pleased to announce a content distribution partnership that will bring motorcycle racing to WAVE.tv’s 200 million viewers.
The partnership provides WAVE.tv with access and rights to leverage MotoAmerica’s archived AMA Superbike Series and additional motorcycle road racing footage to develop content that will be shared across WAVE.tv’s portfolio of 18 media brands. The sports media publisher reaches 65 million followers and subscribers across its portfolio and boasts of 3.2 billion video views monthly.
“WAVE.tv offers a unique way to present sports to a new, younger generation of fans,” said MotoAmerica Partner Chuck Aksland. “MotoAmerica’s energy-charged racing action will fit perfectly into their wide-ranging mix of sports content.”
“We are incredibly excited to bring MotoAmerica’s exhilarating race content to the WAVE.tv portfolio,” said Daniel Maas, VP of Partnerships for WAVE.tv. “We want to celebrate the fandom of motorsports, and creating engaging programming in partnership with MotoAmerica will be a welcome addition to WAVE.tv that young sports fans will love.”
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